Fragmented tools
The plan lives in a PDF, payments in WhatsApp, measurements in Excel, messages scattered across the phone. Nothing is in one place.
Vision & Investors
The future of coaching is AI-native. coachni is building it.
Personal coaching has run on the same scattered tools for a decade. The next generation expects one intelligent platform with AI at the center. coachni is that platform.
The Problem
Coaching today runs on WhatsApp, Excel and PDFs.
Tens of thousands of coaches run their business on half a dozen disconnected tools. The result: a fragmented, manual, unscalable model.
Hours of manual work
Writing a separate plan for each athlete, counting calories, tracking progress — it eats most of a coach’s time, leaving little for the work that actually matters: coaching.
A model that can’t scale
With manual processes a coach can only handle 15–20 athletes. Growth hits a wall; revenue is capped.
Market Opportunity
At the intersection of a huge and growing market.
Fitness and personal coaching are converging with health apps. Millions want personal guidance; tens of thousands of coaches try to serve that demand — but no intelligent infrastructure connects them.
[DOLDUR: TAM]
Total addressable market — global fitness & coaching software
[DOLDUR: SAM]
Serviceable available market — target regions & digital coaches
[DOLDUR: SOM]
Realistic 3-year share-of-market target
Figures are shared with sources in the investor deck. The values here are placeholders to be filled in.
Why Now?
The AI inflection point just arrived.
What was impossible a year ago now runs in production. AI compresses hours of a coach’s work into seconds.
It writes the plan
Models now generate athlete-specific training and nutrition plans in minutes; the coach simply approves and personalizes.
It recognizes the meal
Calorie and macro estimation from a photo of the plate — Turkish cuisine included — is now reliably accurate.
It interprets progress
AI reads each athlete’s weekly data and hands the coach a clear summary: who’s behind, who’s on track, where to intervene.
Product Depth
Not a demo — 40+ feature modules.
coachni isn’t a landing-page promise. It was built from day one as a global, multi-language, deep product. Here’s a slice of the real breadth.
AI plan & nutrition
AI generates athlete-specific training and diet plans; the coach approves.
AI meal analysis
Calorie and macro recognition from a photo — Turkish cuisine included.
AI form check
Movement analysis from video with correction suggestions.
AI coach insight
A weekly AI summary per athlete; priority-ranked alerts.
Smart progress tracking
The target date shifts automatically with daily adherence.
Gamification
XP, levels, streaks and badges keep motivation high daily.
Finance & payments
Subscriptions, invoicing and payment tracking in one panel.
HealthKit integration
Real-time data flow with Apple Health & Watch.
Real-time chat
Coach ↔ athlete messaging, plan sharing, notifications.
Multi-language from day one
Live in 4 languages — global scaling baked into the architecture.
Security & compliance
GDPR/KVKK-grade infrastructure, data isolation, secure sessions.
Coach dashboard
All athletes, revenue and performance on one screen.
Business Model
A two-sided model with built-in network effects.
Revenue comes from two sources and each side grows the other. That creates a natural network effect: as the platform grows, every new user becomes more valuable.
🏋️ Coach side
Subscription revenue
Coaches subscribe monthly/annually to manage their athletes. High-value, sticky, predictable revenue.
- Monthly recurring revenue (MRR)
- Tiered plans by athlete count
- Low churn — a tool embedded in the workflow
🎯 Athlete side
Freemium → premium
Athletes start free and upgrade for AI features and premium tracking. A wide funnel, organic growth.
- Low acquisition cost via free entry
- Premium conversion through AI features
- A solo-user segment without a coach
Network effect
Every coach brings their athletes; every athlete invites a coach. This two-sided loop lowers acquisition cost and makes growth self-reinforcing.
Traction
Interest began before launch.
We’re in early access and the signals are strong. Current numbers:
[DOLDUR: bekleme listesi]
Waitlist sign-ups
[DOLDUR: beta kullanıcı]
Active beta users
[DOLDUR: kayıtlı koç]
Coaches registered
Team
The team that will build this.
A founding team combining experience across product, AI and fitness.
[DOLDUR: kurucu adı]
[DOLDUR: rol]
[DOLDUR: kısa bio — deneyim, önceki şirketler, neden bu iş]
[DOLDUR: kurucu adı]
[DOLDUR: rol]
[DOLDUR: kısa bio — deneyim, önceki şirketler, neden bu iş]
[DOLDUR: kurucu adı]
[DOLDUR: rol]
[DOLDUR: kısa bio — deneyim, önceki şirketler, neden bu iş]
The Ask
Let’s grow together in this round.
This capital will be used to take the product to scale and accelerate growth.
[DOLDUR: tur (pre-seed/seed) ve hedef tutar]
The round we’re raising
Product & AI
Deepen the AI engine, optimize model costs and accelerate the feature roadmap.
Growth
Coach acquisition and marketing; reaching the first critical mass that ignites the two-sided network effect.
Team
Key hires in engineering and growth; infrastructure for multi-region scaling.
Let us tell the full story in our deck.
Get in touch for the detailed investor deck, financial model and roadmap.
We share the deck individually. We’ll get back to you within a few days.